Promoting sex toys online can be tricky because many mainstream ad platforms like Google Ads, Facebook, and Instagram restrict or outright ban adult products. However, several specialized ad networks and alternative channels make it possible to promote sex toys safely, reach the right audience, and stay compliant with advertising guidelines.
Adult ad networks are the top choice for sex toy brands. Networks like ExoClick, TrafficJunky, JuicyAds, and TrafficStars specialize in adult-friendly traffic and accept ads for sex toys, lingerie, and other intimate products. These networks offer various ad formats like banners, native ads, pop-unders, and video ads to connect with highly engaged adult audiences on related websites.
Niche display networks can also be effective. Some mainstream networks accept non-explicit adult products if the creatives are tasteful and comply with local laws. Always read the network’s terms to ensure your ads meet their content standards.
Native ad networks like Taboola and Outbrain sometimes allow sex toy promotions if they’re positioned as wellness or relationship-enhancing products, but approval depends heavily on the ad copy and visuals. You’ll need to avoid explicit images and use subtle, benefit-focused messaging.
Another effective channel is affiliate marketing — working with influencers, bloggers, and review sites in the adult or wellness niche. Many influencers are open to promoting sex toys on their own platforms, helping you bypass ad network restrictions altogether.
No matter which network you choose, always ensure your creatives comply with local laws and age restrictions. Use respectful, body-positive messaging and focus on educating and normalizing adult wellness to build trust.
When done right, the right ad network or combination of channels can help you promote sex toys safely, reach qualified buyers, and grow your brand sustainably in a competitive market.
Adult ad networks are the top choice for sex toy brands. Networks like ExoClick, TrafficJunky, JuicyAds, and TrafficStars specialize in adult-friendly traffic and accept ads for sex toys, lingerie, and other intimate products. These networks offer various ad formats like banners, native ads, pop-unders, and video ads to connect with highly engaged adult audiences on related websites.
Niche display networks can also be effective. Some mainstream networks accept non-explicit adult products if the creatives are tasteful and comply with local laws. Always read the network’s terms to ensure your ads meet their content standards.
Native ad networks like Taboola and Outbrain sometimes allow sex toy promotions if they’re positioned as wellness or relationship-enhancing products, but approval depends heavily on the ad copy and visuals. You’ll need to avoid explicit images and use subtle, benefit-focused messaging.
Another effective channel is affiliate marketing — working with influencers, bloggers, and review sites in the adult or wellness niche. Many influencers are open to promoting sex toys on their own platforms, helping you bypass ad network restrictions altogether.
No matter which network you choose, always ensure your creatives comply with local laws and age restrictions. Use respectful, body-positive messaging and focus on educating and normalizing adult wellness to build trust.
When done right, the right ad network or combination of channels can help you promote sex toys safely, reach qualified buyers, and grow your brand sustainably in a competitive market.